REACT-EU research project, funded by PON “Research and Innovation” 2014-2020, Axis IV “Education and Research for Recovery” Action IV.6 - Analysis of enablers for the configuration of innovative businesses within the circular economy. The research activity is in the areas of management and marketing, with a focus on the most innovative paradigms such as the circular economy, both in the area of consumer behavior and in production, distribution and logistics supply chains. Research contracts on green issues in progress at Coca Cola and Eismann and by the Verona Chamber of Commerce, Industry, Crafts and Agriculture.
